Ad revenue optimization for publishers

Every impression goes
to the highest bidder.

AdRPM sits on top of the ad networks you already use. One tag rotates ExoClick, Adnium, TrafficStars and your own direct deals, and serves whatever pays most. Every stat from every network lands in one dashboard.

Start with 100k free impressions See how it works

Free plan, no credit card. You keep your own network accounts and get paid by them directly.

Works with your networks ExoClick Adnium TrafficStars Adsterrasoon Clickadusoon HilltopAdssoon + yours on request

Two revenue streams, one platform

Networks compete for your remnant traffic. Your direct deals get served first. AdRPM runs both and shows you the numbers side by side.

Network mediation

Your networks, one rotation.

Right now you pick one network per spot, or paste three tags and hope the order is right. AdRPM replaces all of them with one tag and lets the networks compete for every impression.

  • One tag instead of five. Connect your network accounts with an API key, import your zones, replace every tag on your site with a single AdRPM tag.
  • The best payer wins. Rotation picks the network with the highest eCPM for each placement and country, using stats pulled straight from the networks' own APIs. Early access
  • Fallback that just works. A network with no fill doesn't leave a hole on your page. The tag falls through to the next one automatically.
  • All stats in one place. Impressions, clicks and revenue from every network, pulled daily into one dashboard. No more logging into six panels.
  • Catch networks undercounting you. We count 100% of served impressions and show you the discrepancy against what each network reports.
Connect your networks
Direct deals

Your advertisers, served first.

Direct deals pay more than any network, but serving them usually means a second tool or manual tag swaps. In AdRPM they live in the same rotation, with priority.

  • Priority over networks. A direct campaign always serves before network tags. Only the traffic it can't use falls through to the networks, so nothing goes unsold.
  • Full campaign control. Targeting by country, device and browser language, frequency caps, unique visitor windows measured by cookie or IP.
  • Postback conversions. Server-to-server postbacks with click IDs, so your advertiser sees real results and renews the deal.
  • Live stats for both sides. Impressions, clicks and CTR update in real time. Share the numbers, close the renewal.
  • Flat software fee. You negotiated the rate, you keep all of it. We charge for the tool, not a percentage of your deals.
Run direct deals

What you get

The mediation layer, the ad server and the stats, in one tool that stays out of your way.

Intelligent rotation

Networks and direct campaigns compete in one weighted rotation per placement. Set weights by hand or let the optimizer adjust them from live eCPM data.

Revenue in one place

Daily stats pulled from every network's API sit next to your direct deal numbers. One dashboard, one export, no spreadsheets.

Auto-optimization Early access

The optimizer recomputes eCPM per placement, network and country, then shifts traffic toward whatever pays best this week, not last quarter.

Direct deals built in

Run your own advertisers with targeting, caps and postback conversions. They serve first, networks take what remains, you keep the full rate.

Discrepancy report

We count every impression our tag serves and compare it with what each network counted. When someone undercounts you by 12%, you'll know.

Workspaces for teams

Separate organizations for different projects or clients under one login, each with its own sites, networks and limits. Switching takes two clicks.

Live in three steps

You keep your network accounts. AdRPM just makes them compete.

1

Connect your networks

Paste an API key from each network you use. We test the connection, import your zones and start pulling stats.

2

Replace your tags

Swap every network tag on your sites for one AdRPM tag per spot. Add your direct campaigns to the same rotation.

3

Watch the numbers

Revenue per network, per site, per country in one dashboard. Adjust weights yourself or let the optimizer do it.

Two ways to pay. Your call.

Flat monthly fee, or 8% of the ad revenue we track for you. Switch anytime.

Other mediation tools take 10% of everything you earn, forever. On AdRPM you pick: a flat fee that never grows with your revenue, or 8% commission with no monthly cost. Your dashboard shows which model would have saved you money last month, so the switch is always an informed decision.
Free
$0/mo
100,000 impressions / month
  • 1 network account
  • Unlimited campaigns and sites
  • Unified stats dashboard
  • Daily network stats sync
Start free
Starter
$29/mo
500,000 impressions / month
  • 3 network accounts
  • Everything in Free
  • Discrepancy report
  • Priority support
Choose Starter
MOST POPULAR
Professional
$79/mo
1,000,000 impressions / month
  • 10 network accounts
  • Everything in Starter
  • Auto-optimization
  • Hourly stats sync
Choose Professional
Enterprise
$249/mo
5,000,000 impressions / month
  • Unlimited network accounts
  • Everything in Professional
  • Custom limits on request
  • Dedicated support channel
Choose Enterprise

Prefer commission? Pick the 8% revenue share instead of any flat plan, with no monthly fee. Limits reset on the first of each month. Serving pauses at your cap and resumes the moment you upgrade.

Questions

Is AdRPM an ad network?
No. We are software that sits between your site and the ad networks you already work with. You keep your own accounts, your own zones and your own relationships. Networks pay you directly, exactly as they do today. We never touch your money.
Which networks do you support?
ExoClick, Adnium and TrafficStars are live first, with Adsterra, Clickadu and HilltopAds next in line. If you work with a network we don't support yet, tell us. New integrations usually take a few days.
AdSpyglass takes 10%. What do you take?
You choose: a flat monthly fee that stays the same no matter how much you earn, or 8% of the ad revenue we track, with no monthly cost. We show you in the dashboard which model would have been cheaper for you last month, so you can switch with full information.
What happens when I reach my monthly impression limit?
On flat plans, serving pauses until the limit resets on the first of the next month or you upgrade. Your stats and settings stay fully accessible. On the commission model there is no impression cap, since we earn when you earn.
Can I still run my own direct advertisers?
Yes, and they get priority. A direct campaign always serves before network tags, with its own targeting, caps and postback conversion tracking. Only the traffic your direct deals don't use falls through to the networks.
Where is my data hosted?
On servers we operate in the European Union, behind Cloudflare. Your network API keys are stored encrypted and are never visible to other users or written to logs.

Make your networks compete

Free plan includes 100,000 impressions a month. Connect your first network in minutes.

Create your account